USING TWITTER FOR BUSINESS

1: Organise whom you follow with lists

There are many people you need to follow on Twitter for business reasons such as customers, suppliers, neighboring businesses, peers and competitors. As the number of people you follow grows, so does the noise. It gets harder to hear the important messages among all of the others.

So how can you make sure you do not miss anything important? Use Twitter lists.

er lists are its most powerful and least-used feature. Lists allow you to group the important people you follow so they don’t get lost in the noise of everyone else.

You can create separate lists for:

• Customers
• People in your industry
• Social media teachers
• People in professional organisations

By creating and using Twitter lists, you can focus on tweets from groups of people and decide when you want to see them, so tweets from important people don’t get lost.

You can create up to 20 different Twitter lists with up to 500 accounts in each list. You can monitor each list separately using Twitter.com or Twitter tools like HootSuite.

Tip: You don’t have to put everyone into a list.

#2: Create a conversation list

Whom you follow determines your daily experience of Twitter. If you follow people who inspire you, people who say intelligent things and challenge you to think differently, Twitter becomes a joy.

One smart way to focus on the people who inspire you (without ignoring everyone else) is to create a private conversation list.

Include in this list:

• People who inspire you in business
• People who inspire you personally
• People who are fun to talk with
• Jump into the list when you are looking for inspiration or encouragement during your workday.
• You can make your conversation list public or private. By creating a private list, you are the only person who knows who is on your list and when you make changes to the list. However, everything you say to people on this list is still public, so watch your words.

–Source: SocialMediaExaminer